What is the story? Who are you designing for? What is the meaning and end use of the product or pattern? Why are you creating what you are creating? 

When I worked in landscape architecture, a plant choice, the pattern in the rubber surfacing at a playground, or the texture and tone within the wood on a fence, was all tied back to a theme; a story that was woven through the experience of space in big and small ways.

For me, the same is true for illustration and pattern design. Moments and feelings bring life and personality to a design. They give meaning to establish thoughtful story telling. More often than not there is a personal story behind my creative work and I am so grateful that you visited this page to read a few of my favorite stories.